ViacomCBS has announced plans to launch a global streaming service that will feature a “super-sized” selection of content from several of the company’s brands.
According to Variety, ViacomCBS CEO Bob Bakish expanded on the company’s plans for the platform while speaking on an earnings call on Thursday, as he confirmed that the new premium SVOD service will start its international rollout in Australia, Latin America, and the Nordics early next year, with more international markets to follow.
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In many cases, the new platform will evolve from an existing streaming service. For instance, CBS All Access will be rebranded for the relaunch of the new streamer in Australia, and Paramount+ will be expanded to introduce the new service in Eastern Europe, Latin America, and the Nordics.
The new SVOD service is expected to target audiences of all ages with a bespoke library of must-see content and exclusive premieres of Showtime titles, including Halo and American Rust, as well as CBS All Access originals, such as Guilty Party and The Harper House.
The platform’s catalogue of titles will include movies from Paramount Pictures, together with premieres and box sets from much-loved brands, such as Comedy Central, MTV, Nickelodeon, and Paramount Network, as well as originals from ViacomCBS International Studios in some markets.
The fan-favourite shows that will launch in the first three initial markets, to varying degrees of exclusivity, include The Good Wife, The Affair, Californication, Deadwood, Dexter, House of Lies, Nurse Jackie, Oz, and the original Twin Peaks.
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ViacomCBS continues to accelerate its “momentum in streaming” after teasing the prospect of a “broad pay” platform earlier this year. However, the company has assured that it still has “more than enough content” to “continue to license product selectively to third parties in international markets.”
For more on the ever-expanding streaming landscape, head over on over to IGN’s State of Streaming hub for an easy-read guide that covers all of your streaming needs, including a deep-dive review of the Disney+ platform, a closer look at NBCUniversal’s Peacock platform, and a breakdown of which companies are currently winning the streaming wars.
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Adele Ankers is a Freelance Entertainment Journalist. You can reach her on Twitter.
Source: IGN.com New Streaming Service from ViacomCBS to Launch Internationally in 2021