Bill Murray has returned to the world of Groundhog Day in a new Super Bowl commercial for the Jeep Gladiator, which you can watch above. Conveniently enough, Super Bowl LIV falls on the actual Groundhog Day, and according to Rolling Stone, this is actually Murray’s first-ever nationally televised commercial appearance.
In the Jeep commercial, Murray, once again playing weatherman Phil Conners, wakes back up in the town of Punxsutawney on Groundhog Day. Reliving the events of the day, just as he did in the original movie, Murray runs into the annoying Ned Ryerson (played by a now older Stephen Tobolowsky) before spying a Jeep Gladiator parked in town, and remarks “well that’s different.”
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Murray then steals Punxsutawney Phil from the mayor (again played by Brian Doyle-Murray) and sets off in the Jeep into numerous adventures, including multiple trips into the Pennsylvania wilderness, and (perhaps upsettingly to Punxsutawney Phil) a trip to the arcade where Murray plays whack-a-mole.
The ad ends with the tagline: “No day is the same in a Jeep Gladiator.”
If you’re hungry for more, here’s every Super Bowl 2020 commercial we’ve found, including for Doritos, Mountain Dew, Pringles, and more.
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Joseph Knoop is a writer/producer for IGN.
Source: IGN.com Bill Murray Returns to Groundhog Day in New Super Bowl Ad for Jeep